After several years of social media and digital marketing experience, I've worked my way toward my true professional passions: brand-building and marketing, along with team culture. A brand is only as strong as the people who represent it, and I know firsthand how important it is for a brand to live its values, starting with the individuals the company hires to join the team. I enjoy being involved in everything brand-related, from supporting internal teams with resources like templates and guidelines to refreshing the brand identity so it resonates with current audiences to developing an effective marketing strategy to ensure it's served to the right people (feel free to read that again –– I know it was a mouthful).
I'm a team player who enjoys collaborating with sales teams, other department leaders, marketing teammates, creatives, and vendors to develop meaningful marketing strategies and assets. When it comes to the brands I market, I'm most comfortable in the financial services, healthcare, and insurance industries, but I'm a quick learner and will exhaust any and all resources available to me to learn a market that's new to me.
Personally, I enjoy spending time outdoors (both hiking and sitting outside with a good book and glass of wine to keep me company), with a few of my favorite places being St. John, Arizona, and Colorado.